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Personality, Culture & Communication

Personality, Culture & Communication

Personality Culture & Communication Self Concepts Role Concepts Culture

Personality (1)

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Personality, Culture & Communication
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There are many ideas and theories relating to personality - none are, or ever will be complete. People are unique, therefore no theory or framework or test can reveal fully what they are or will be.

For the purpose of this course, it's important to understand that 'personality' does affect communication, since the sender and receiver - two key elements in the communication framework may perceive each other differently and their own self concepts will influence the ‘how’ and ‘what’ of the communication.

'Personality' may be defined as the characteristics and ways of behaving that determine a person's unique adjustment to the environment. The fact that you eat, sleep, communicate and relate to others does not define your personality. It is how you eat, how you sleep, how you communicate, how you relate that determines what you are.

Thus personality is a combination of many factors as shown in the diagram below.

Clearly it is not practical to deal with such complexity in our everyday relationships, hence the relative value of simplified frameworks.
One of the easiest and most readily recognised personality typologies is that developed by Eysenck. He proposed that personalities could be classed as either ‘introverted’ or ‘extraverted’ and ‘stable’ or ‘unstable’. Carl Jung had popularised the first pair of these terms. Their meanings are easily understood.

The extravert is social, outgoing and, when under stress, will seek company. The introvert prefers to work alone and to keep people at a distance (note that introverts will enjoy speaking and teaching provided they can do so at a distance from their lecterns or platforms!) Under stress the introvert will withdraw into self.

The stable person is calm, even tempered and very much in control of his emotions, while the unstable (not a pejorative description) will be restless, excitable, impulsive and moody.

Combining these dimensions gives four major personality types not dissimilar to those identified in ancient times by the Greeks:
Sanguine - warm hearted and pleasant
Phlegmatic - listless and slow
Melancholic - depressed and sad
Choleric - quick and fiery

Further characteristics of the personalities are shown in the figure above.

There are dangers in using concepts such as these - first that we label people and expect them to display all the features of that label. Second, that we lock people into a ‘personality box’ and fail to recognise the dynamic and interactive nature of people. People do change, grow and develop. Third, most people are a combination of the types and although one may dominate, in some circumstances motives can be aroused which transform the phlegmatic into the sanguine or the choleric or vice-versa.

For the purposes of good communication it is useful to recognise the ‘personality type messages’ that are being given and received.

Self Concepts (2)

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What we are is less important than how we see ourselves.

Whatever my personality type, I can like and value myself or I can despise and devalue myself. Similarly how we see others in terms of their worth - is far more influential on our communication than how we see their personality.

The following figure summarises this difficult area. Clearly our view of self and others will have a significant impact on the messages that we give and receive.

The impact of self concept on communication is as follows:

Positive view of self and positive view of others leads to communications which are:
open
affirmative
assertive
accepting

Positive view of self and negative view of others leads to communications which are:
dominant
critical
condescending
rejecting

Negative view of self and positive view of others leads to communications which are:
dependent
submissive
non-assertive
idolised

Negative view of self and negative view of others leads to communications which are:
closed
hostile
apathetic
destructive

Role Concepts (3)

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How we see our role in relation to those with whom we are communicating has also a significant influence on the messages that are communicated.

Roles can be formal or informal. The formal role has to do with position and status - as minister or mother, member or master. Informal roles develop through the working out of relationships within the society, organisation or team – friends, advisers or counsellors can all grow out of our informal contacts. Informal relationships can develop into formal relationships and roles.

The role concept carries with it expectations - as leader I expect people to follow; as teacher I expect people to listen; as client I expect to be counselled, etc.

The type of role and my credibility within it and the acceptance of it will influence the degree of authority attached to my communication. The common people heard Jesus gladly because they accepted Him as teacher, on the other hand the religious leaders would not accept His authority.

Culture (4)

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Role and culture are closely linked. For example, the formal role of mother will alter significantly with the culture. Cross-cultural communication is a major study in itself and is not the subject of this workshop, but even within a society there are many cultures and sub-cultures. Successful communication within these cultures is determined by the culture itself.

Culture is the collectively learned behaviour which distinguishes members of one group or category of people from another.

Culture, therefore, may influence all aspects of our behaviour from how we blow our nose to how we worship our God. Cultures will develop their own jargon, thought patterns, associations of ideas and frameworks of reference. This is very clear from a study of religious groups, orders and sects, symbols will be used to convey complex theological concepts - the cross, the fish, the dove, etc.

Cross-cultural communication can not take place simply by learning the language - the words of language can only be understood in the context of the culture. What does this mean for your own communication within your own culture? It means first that you need to understand the aspects of culture which have a major influence on communication and second it means that your communications must be appropriate to your cultural environment.

Once again, as with 'personality' there are many aspects to culture but there are four dimensions which have a major influence on communication. These dimensions are:-

The nature of interpersonal relationships within the culture

The degree of equality within the culture

The role of differentiation of men and women within the culture

The tolerance of uncertainty within the society

These dimensions are enlarged on the following pages.
The Interpersonal Dimension

In some cultures the people are very close together. In other cultures there is a high degree of autonomy and freedom.

The close cultures emphasise interdependence, responsibility for others, the oneness of the body, the unity of the society etc. There is a tightly integrated community which is highly supportive of its members. Sharing is crucial and there is a high emphasis placed on knowing one another, knowing one another's needs, ministering to one another and sharing information. Communication is a major element in the glue that holds the society together.

The loosely integrated culture places much more emphasis in individual freedom. People look after their own interests and the interests of their immediate family or small group. Here, communication is much less important, the self-sufficiency of the individual means that there's less of a need to know what is happening to others.
Research has shown that the more materialistic the community, the more it will tend toward the looser end of the relationship dimension.

The figure above shows the results of the research on culture and interpersonal relationships. UK and USA are the most disparate of the cultures, while Japan is the most integrated of the developed nations. Japanese companies are renowned for this emphasis on good communication, while the UK has a history of industrial anarchy and poor cooperation/communication.

The Equality Dimension

People are unequal in physical attributes. They are also unequal in intellect, learning, maturity and in spiritual gifts. Societies, organisations, communities and churches are structured also in different ways and these structures can emphasise equality or inequality.

Organisation and social structures which emphasise inequality, encourage centralisation autocratic leadership, authority and power according to status, rank or role. In such cultures information is power.

On the other hand some structures seek to give each member one equal voice or vote and seek to distribute wealth and influence equally. To do this information is shared widely and good communication is the concern for everyone.

There is a correlation between interdependence and equality in western cultures - although the link between independence and inequality is not so strong. See the figure below.

Those cultures which place more emphasis on equality tend to put more into their efforts to communicate effectively.

The Role Differentiation Dimension

The male/female differentiation is very large in some cultures. Japan, for example, is the developed country with the greatest role difference. The Scandinavian countries on the other hand are the most egalitarian with very high percentages of women working and single parent families are common with over 50% of births being to single women.

Organisations and churches exhibit the same range of sexual differentiation. In some churches women in leadership are accepted while in others their public role is restricted severely with 'silence' being the guideline. Many religions physically separate male and female.

Those organisations in which there are few women or men or in which the roles are highly differentiated often suffer from communication difficulties. In his book the Gift of Feeling", Paul Tournier describes the male dominated society in this way:

''Our western civilisation is masculine and dominated by masculine values: cold objectivity, reason, power, efficiency and competition. This means the suppression of other values in the sphere of irrationality and subjectivity; sentiments, emotions and personal relationships.”

With the language and values so male skewed it is little wonder that communication is so ineffective.

The Control Dimension

The Christian faith is dynamic - it describes the course of history as moving toward a climax. It is powerful - based on an omnipotent God, the transforming power of the Holy Spirit and a victorious Saviour who is Jesus Christ the Lord. The gospel calls for responsible decision making, action and energy to extend the Kingdom. In this sense Christianity calls upon men and women under God and through the power of the Spirit to take control of their lives and to influence the world around. Vision, plans and forward thinking are encouraged so that the individual, the organisation and creation might be transformed through the power of God.

This forward looking culture is not universal. There are religions which are fatalistic in outlook, your destiny is determined, all life is cyclical not dynamic, you must learn to accept and not strive. In such cultures planning, achievement and change are difficult concepts to accept.

Churches, too, have these different orientations - some will think forward, set goals and plans, others will live from day to day, or even yesterday to yesterday. For the forward thinking churches, communication is much more open, learning is much more frequent and problems are tackled and solved much more readily.

Exercise - Organisation Culture (5)

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Personality, Culture & Communication
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Let's identify the culture of one of the organisations you are involved with. Read each set of eight statements. Choose three statements which strongly describe your organisation culture. Give these statements 2 points. Choose three which definitely do not describe your culture, give these 0 points. The remaining two statements should be given 1 point. Pop your scoring in the space to the left of the statements.

SET A
_ S 1. Class distinction is unknown in our organisation.
_ S 2. All positions are open to both men and women in our organisation.
_ S 3. Our organisation spends a lot of time considering the future.
_ S 4. The level of sociability is low in our organisation.
_ S 5. We expect our leadership to lead.
_ S 6. We differentiate between male and female in our organisation.
_ S 7. We believe long term planning is not appropriate for the organisation.
_ S 8. We emphasise the organisation as one entity.

SET B
_ S 1. We are highly decentralised.
_ S 2. Positions of authority are shared equally between men and women.
_ S 3. We have considerable financial reserves against unforeseen events.
_ S 4. People are given a lot of individual freedom to do their own thing in our organisation.
_ S 5. Our structure is hierarchical.
_ S 6. Women aren't expected to participate at all levels in the organisation.
_ S 7. We live by faith.
_ S 8. We feel that conformity is important in the organisation.

SET C
_ S 1. We operate on democratic principles.
_ S 2. The influence of the women in our organisation is as great as that of men.
_ S 3. We have clear guidelines for behaviour for our workforce.
_ S 4. People in our organisation have above average wealth.
_ S 5. Authority is vested in a few in our organisation.
_ S 6. We have decision making groups from which women/men are excluded.
_ S 7. Each person is responsible for their actions. We would not readily judge others.
_ S 8. We share a lot among ourselves.

SET D
_ S 1. Our culture is very egalitarian.
_ S 2. There are no prejudices against women leading in our organisation.
_ S 3. We place strong emphasis on the rightness of our position.
_ S 4. We have a lot of groups and cliques in our our organisation.
_ S 5. Decisions are made by a small powerful group in our organisation.
_ S 6. One sex dominates the life of our organisation.
_ S 7. We teach that there is truth in all faiths.
_ S 8. We strive to maintain the unity of the organisation.
Now enter your scores in the table below.

Score for statements Set A Set B Set C Set D TOTALS
Equality S 1
Low differentiation S 2
Future active S 3
Independence S 4
Inequality S 5
High differentiation S 6
Present Passive S 7
Interdependence S 8

Total your rows and map these totals onto the star below.

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